About Avartan
Remix trends into customers.
Short-form is where customers discover brands now, but keeping up with trends while running a business is a full-time job most founders don't have. Avartan exists to close that gap.
We read your website, learn your brand, and turn the trends already winning in your niche into posts you'd actually publish. You stay in control of everything: the ideas, the edits, and what goes out.
Trends in
Avartan watches what's already working in your niche — the hooks, formats and sounds that travel — and scores them so you start from proof, not a blank page.
On-brand posts out
Your brand profile guides every draft. Slideshows, wall-of-text posts and talking heads come out sounding like you, because they're built from your website and voice.
Your approval
Nothing leaves the studio without you. Review each draft, keep the ones you love, and choose what gets scheduled or downloaded.
Built with itself
Every video on this site was made by using Avartan on Avartan.
The promo and the tutorials are scripted screen recordings of the real product, spending real credits on our own brand workspace. When the UI changes, we re-record. Long AI generations are sped up on screen with a badge saying so.
Watch the tutorials
Avartan in 73 seconds
1:13 · captions, no audio
Who it's for
Founders, solo marketers and small teams who know organic short-form works but don't have a content team. If you've ever saved a competitor's post thinking "we should make something like this", that's the moment Avartan is built for.
The company
Avartan is built by Innovation Engine Global Pty Ltd, a small Australian team. We build in the open: the in-app feedback page goes straight to the people writing the code, and the tagline (“Remix trends into customers.”) is the whole roadmap.